Head to head

Email Bump vs Mailgun

Mailgun meters emails and keeps one day of logs on its entry plan. We meter contacts, don't charge per email, and don't tier retention. That's most of this comparison.

Eleven rows below, including the three where Mailgun wins outright — starting with the EU region, which we simply don't have.

11 rows Checked 2 August 2026
The short version

Which one you want, in three sentences

Pick Mailgun if you need an EU sending region from an established vendor, if you want email validation from the same provider, or if your sending is purely transactional at steady volume.

Pick Email Bump if you also send campaigns and would rather not buy a second platform, if the per-1,000 rate has become a line item, or if one day of logs isn't enough to answer a support ticket.

Pick neither if you have engineers and volume — Amazon SES is a fraction of both our prices — or if deliverability history is the deciding factor, which is Postmark.

Line by line

11 differences that matter

Mailgun's column comes from their published pricing and documentation on 2 August 2026.

 
Mailgun
Email Bump
Pricing model
Priced on emails, with $1.80 per extra 1,000 on Basic, $1.30 on Foundation, $1.10 on Scale.
Priced on contacts. No per-email rate — sending is uncapped under fair use.
Free plan
100 emails a day, with 1 day of log retention.
5,000 contacts and 5,000 emails a month, no daily cap.
Log retention
1 day on Free and Basic, 5 on Foundation, 30 on Scale.
Not tiered by plan — the free plan sees the same history as the top one.
Marketing email
Sold separately, as Mailgun Optimize or Mailjet.
Campaigns, live segments and flows on the same plan as the API.
Data region
United States or European Union, per account.
United States only, on Amazon SES.
Dedicated IP
One included on Scale; additional IPs $59/mo each.
Add-on, provisioned once volume justifies it.
Email validation
Sold as an add-on, from $1.20 per 100.
Not offered as a separate product.
SMTP
Yes.
Yes, same key as the API, and the sends land in the same log.
Inbound email
Yes — inbound routing is a long-standing Mailgun feature.
Yes — messages, attachments and forwarding, over API or CLI.
Team seats
Varies by plan.
Unlimited on every plan, including free.
Agent surface
A REST API and client libraries.
CLI, an MCP server with 29 tools, and agent skills. An agent can create the account, verify the address and send without a browser.
Against us

Three places Mailgun is the better choice

The EU region. Send through the US or the EU from one account. We send from us-east-1 with no European option at all. If data residency is a requirement, this row ends the comparison and nothing else we do changes it.

Inbound routing and validation. Mailgun's inbound routing rules are more configurable than ours, and its email validation product has no equivalent here. If you're cleaning lists or building routing logic on received mail, that's real capability you'd lose.

Fifteen years and a large company behind it. Mailgun has been doing this since 2010 and is now part of Sinch, which means enterprise contracts, SLAs and a procurement story we can't match yet.

FAQ

Email Bump vs Mailgun, asked and answered

Is Email Bump cheaper than Mailgun?

For anything that also sends marketing, comfortably — Mailgun's marketing side is a separate product, and here campaigns and the API share one contact-priced plan with no per-email rate.

For pure transactional sending at steady volume, it depends on your contact count. Mailgun Basic at $15/mo for 10,000 emails is cheap if your audience is small and your send volume is high per contact.

How long do you keep message logs?

Retention isn't a plan feature here — the free plan sees the same history as the top one. Mailgun keeps 1 day on Free and Basic, 5 on Foundation and 30 on Scale.

That difference shows up the first time a customer asks about an email from last week.

Do you have an EU region?

No. Sending is from Amazon SES in us-east-1. If you're on Mailgun for its EU region, that's a good reason to stay — and AhaSend and Scaleway TEM are the alternatives that keep data in Europe rather than only sending from there.

Try it against your own list

Import a segment and compare

5,000 contacts and 5,000 emails free. Run one campaign through both and let the delivery and click numbers decide.